Kudrati Kahumbo -

SCOPE

LOCATION

AREA

CLIENT

REVIEW

"Working with Shades & Shapes was a seamless experience. We wanted our store design to reflect the natural and authentic essence of our brand — and the team delivered exactly that. The use of earthy tones, sustainable materials, and simple, functional layouts helped us achieve a consistent look across multiple outlets. Despite a tight budget and timeline, the results were impressive, practical, and perfectly aligned with our brand identity."

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Kudrati Kahumbo

PROJECT BRIEF

Kudrati Khambo, a fast-growing natural beverages brand, aimed to create a standardized outlet design that could be easily replicated across multiple locations. The focus was on simplicity, functionality, and brand identity, ensuring each store felt inviting, efficient, and true to the brand’s essence.

CHALLENGE

Designing a format that balanced cost efficiency with visual appeal was key. The brand’s rapid expansion required uniformity in design without compromising on quality or execution time. Achieving quick rollouts, maintaining material consistency, and preserving brand recall across outlets were the core challenges.

DESIGN PHILOSOPHY

The concept revolved around standardization and simplicity with a natural touch. The palette drew inspiration from Kudrati Khambo’s signature Jamun shots, blending purple, cream, and green hues to reflect freshness and authenticity. Layouts were optimized for functionality, especially in the kitchen and service areas, ensuring smooth operations. Modular furniture and material selections supported durability and ease of maintenance, aligning with the brand’s earthy yet contemporary feel.

COMPLITION

The final outcome delivered a cohesive and scalable design system easy to execute, budget-friendly, and brand-consistent. The standardized model allowed swift new store setups, supporting Kudrati Khambo’s growth while preserving its unique identity across every location.